Most of us love clothes. I know I do. They give us an identity. They make us feel good about ourselves. But the people who make our clothes are hidden. And if we don’t know know who makes our clothes, we can’t be sure that they were made in a fair, clean and safe way. Is an item of clothing really worth the cost of people and our planet?
Fashion Revolution is a global movement calling for a fairer, safer, cleaner, more transparent fashion industry. They encourage people to ask brands #whomademyclothes during Fashion Revolution Week 24-30th April.
How I took/you can take part…
- #whomademyclothes – Fred Perry has been a favourite of mine for many many years. The classic, British, clean cut look. Abit Mod, abit Punk, abit Chav. But their website shows nothing of where their items are made, how they ensure their garment workers are fairly treated or how they manage the resources used in production. So for Fashion Revolution Week I have asked them to shed some light.
- I posted photos to instagram and twitter tagging @fredperry and #whomademyclothes
- I also went old school and sent a letter. To which in reply I received their Modern Slavery Statement. As someone who has written a modern slavery statement this response is not sufficient. It is a one pager that does not give any insight into the transparency of their garments. Fred Perry, I will keep investigating!
- In a hope to get the government on our side I sent a postcard to my local MP Andrew Bridgen.
- Love story – Rather than always buying from new, clothes should be reworn and taken good care of to take a stand against fast fashion that ends up in landfill. See my post 30 wears on how I do this.
- Try a #haulternative, a way of refreshing your wardrobe without buying new clothes. You could upcycle, swap with friends or buy in charity shops.
- Fashion Revolution events are taking place across the world. I’m off to Berlin this weekend and will be popping in on their Re:fash:festival.
Alongside Fashion Revolution Week I am raising money for Labour Behind the Label by doing a 10k run, hosting a swap shop and trekking Hadrian’s Wall. Labour Behind the Label campaign worldwide for garment worker’s rights, supporting workers in their struggle to live in dignity and work in safety. They focus on relief of poverty, promotion of human rights and compliance with the law and ethical standards… not an easy task! They are only a small charity, with a very big job at hand, so every £ raised really does help. Click here to donate.